A SUGGESTION FOR PRESIDENT TRUMP

The country has not elected me president.  And, as you don’t need me to tell you, it isn’t going to do so in the future.

But a mix of many years in marketing research and consultancy, coupled with some basic common sense, tells me that the best thing President Trump can do now, from both a strategic and political standpoint, is immediately declare a national emergency to build the wall and commit to ending the government shutdown…

…unless Democrats try to prevent it.

If they don’t act to stop his national emergency decision, the wall will be built and the government will be open:  a win for Trump, the workers, and a loss for Democrats.

If they act to stop his national emergency decision, the wall will not be built and the government will remain closed, with government workers still furloughed.  Trump wins for standing tall, government workers lose because of Democrat intransigence and, politically, Democrats – the ones who said no – are the big losers.

Common sense tells me that, in a situation where you can win but can’t lose, you do it.  This, it seems to me, is such a situation.

Your thoughts?

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